1. User Comprehension?
How well was the design team grounded in understanding the
needs, tasks, and environments of the people for whom that
product was designed?

How was that learning reflected in the product?


2. Is It Usable/Learnable?
Was the product easy to learn and use?

Does the product communicate a sense of purpose, how to begin
and how to proceed? Is this learning easy to retain over time?
Are the products features self-evident and self-revealing?

How well does the product support and allow for the various ways
in which people will approach and use it, considering the various
levels of experience, skills and strategies for problem solving?


3. Is It Needed/Desired?
What need does the product satisfy?

Does it make a significant social, economic or environmental contribution?


4. Is The Design Mutable?
Have the designers considered whether or not mutability is
appropriate or not?

How well can the product be adapted to suit the particular needs
and preferences of individuals and groups? Does the design allow
the product to change and evolve for new, perhaps unforeseen, uses?

5. Is There An Effective Design Process?
Is the product a result of well-thought out and well-executed design processes?

What were the major design issues that arose during the process
and what was the rationale and method for resolving them?

What methodologies were employed, such as involvement, iterative design cycles and interdisciplinary collaboration?

How were budgeting, scheduling and other practical issues, such as interpersonal communications, managed to support the goals of the design process?


6. Is It Appropriate?
Does the design of the product solve the right problem and the right
time? Does the product serve users in efficient and practical ways?

How did considering social, economic and technical aspects of the problem contribute to an appropriate solution?


7. What About Aesthetic Experience?
Is using the product an aesthetically pleasing and sensually
satisfying one?

Is the product cohesively designed, exhibiting continuity and
excellence across graphic, interaction, information and indus-
trial design?

Is there a consistency of spirit and style?

Does the design perform well within technological constraints?
Does it accomplish an integration of software and hardware?


8. Is It Manageable?
Does the design of the product move beyond understanding use
merely as functionality and support the entire context of use?

For example, does the product account for and help users manage
needs such as installation, training, maintenance, costs and supplies? Have these needs and others been considered in an individual as
well as an organizational sense?

Does the design of the product take into account issues such as negotiating competition for use and the concept of ownership,
including rights and responsibilities?